Seven Restaurants, A Giant Showroom, And Collaborative Labs: Ford's New HQ Is Built To Attract AI And Software Talent

Core Insights - Ford Motor Co is relocating its headquarters for the first time since the Eisenhower era, aiming to modernize its workspace and attract tech and AI talent [1][2] Group 1: Headquarters Relocation - The new Ford World Headquarters in Dearborn, Michigan, covers 2.1 million square feet, doubling the size of the previous headquarters known as "The Glass House" [2] - The relocation is only three miles away but signifies a significant shift in Ford's operational approach and its target workforce [2][3] Group 2: Strategic Vision - Ford aims to redefine its identity from a traditional car manufacturer to a forward-looking automotive company, appealing to software engineers and AI specialists [3] - The new headquarters is designed to create an environment that attracts modern talent and reflects Ford's future aspirations [3] Group 3: Innovative Features - A key feature of the new headquarters is a vehicle showroom designed for decision-making, equipped with floor turntables, large LED displays, and adaptable lighting [4] - The showroom is integral to product development, providing a collaborative space for executives and design teams to evaluate future vehicles [5] Group 4: Design and Engineering Integration - The new building consolidates design and engineering teams that were previously dispersed, featuring six design studios focused on customer themes [5] - These studios are equipped for clay modeling, milling, and high-tech prototyping, facilitating the movement of full-size vehicles between work areas [5]