向首都“吆喝”名城冬日魅力，扬州热办文旅招商推介会暨冬季文旅消费推广季活动

Core Points - The event held in Beijing showcased the winter charm and investment value of Yangzhou through various forms such as cultural tourism promotion, project displays, cooperation agreements, and themed markets [1][3] - Yangzhou aims to accelerate the attraction and construction of cultural tourism projects, striving to build an international cultural tourism city with "cultural prosperity and tourism co-prosperity" [3] Project Promotion - The event featured performances and highlighted Yangzhou's cultural and ecological advantages, promoting key projects like the North City Moat Cultural Tourism Cluster Phase II and the immersive Tang-style scenic area "Great Canal Boat" [3][5] - The promotion emphasized Yangzhou's status as a "World Food Capital," showcasing winter culinary delights such as Yangzhou breakfast and classic Huaiyang dishes, which serve as a strong attraction for tourists [5] Signing Ceremony - The event announced over 200 unique winter cultural tourism activities planned from December 2025 to February 2026, along with the distribution of 15 million yuan in cultural tourism consumption vouchers for visitors [7] - Multiple cooperation projects were signed, covering areas such as cultural tourism project collaboration, customer source delivery, and promotional synergy [7]