把“好故事”融入好风景

Core Viewpoint - The integration of online literature with cultural tourism is emerging as a significant pillar of China's cultural trade, creating new opportunities for development in the cultural and tourism sectors. Group 1: Trends in Online Literature and Cultural Tourism Integration - Online literature IP empowers cultural tourism scenes by developing themed attractions and cultural products that attract young tourists, such as the "Cloud Top Palace" and "Bronze Gate" from "Tomb Raider Notes" in Changbai Mountain, Jilin [1] - The creative process of online literature is deeply integrated with cultural tourism, encouraging writers to draw inspiration from local cultures through collaborations with regions like Jiangxi, Anhui, and Guangdong [1] - The online literature IP extends to the entire industry chain, forming an ecosystem of "literature + cultural tourism + derivatives," as seen in the collaboration between Taizhou and the "Sword Comes" IP, transforming scenic areas into large-scale RPG interactive venues [2] Group 2: Strategies for Enhancing Online Literature's Potential - To unlock the potential of online literature IP, it is essential to delve into cultural connotations and activate new dynamics in the cultural tourism industry by creating distinctive IPs rooted in traditional Chinese culture [3] - Strengthening scene restoration through "technology empowerment" is crucial, utilizing advanced technologies like VR and AR to recreate classic scenes from quality online literature, providing immersive experiences for tourists [3] - Addressing emotional needs through "global narratives" can open new avenues for cultural dissemination, merging Chinese cultural elements with online literature stories to meet global audience demands and showcase a more authentic image of China [4]