中指研究院:华润置地、保利发展、招商蛇口领跑上海楼市销售榜

Core Insights - The Shanghai real estate market is showing structural differentiation amidst adjustments, with core area premium properties continuing to sell well despite an overall decline in supply and demand [1] - The top 30 real estate companies in Shanghai achieved a total sales revenue of 439.29 billion yuan and a sales area of 6.212 million square meters from January to November 2025, indicating a high market concentration [1] - The market is gradually restoring confidence and moving towards stable development, supported by a loose policy environment [1] Sales Performance - The top 30 real estate companies in Shanghai recorded a total equity sales revenue of 295.46 billion yuan and an equity sales area of 4.207 million square meters from January to November 2025 [2] - Nine companies surpassed 10 billion yuan in equity sales, with Poly Developments leading at 28.36 billion yuan, followed by China Merchants Shekou and China Resources Land [2] - The strong performance of these companies reflects their core advantages in resource integration and project operation [2] Project Highlights - The top 10 residential projects in Shanghai achieved a combined sales revenue of 112.6 billion yuan, with a high entry threshold of 6.46 billion yuan [3] - Huangpu District emerged as a hotspot for high-end residential sales, with Shanghai One and Jinling Huating leading in sales revenue [3] - The overall market saw a decline in supply and demand in November 2025, with a total transaction area of 505.2 million square meters and 40,557 transactions from January to November [3]