主打“宠客”“听劝” 苏宁易购海尔加速家电供需适配
Zhong Jin Zai Xian·2025-12-01 03:04

Group 1 - The core idea of the article is the collaboration between Suning.com and Haier to promote green and smart home appliances in response to the government's call for enhancing consumer goods supply and demand adaptability [1][3][5] - The "Thanksgiving Month" campaign includes various initiatives such as super group buying, subsidies, and service offerings to meet consumer demands for smart and aesthetically pleasing home products [1][5] - The campaign aims to provide a diverse and high-quality selection of home appliances for consumers during the year-end upgrade season, featuring innovative products like the "one machine four tubs" washing machine and the ultra-thin embedded range hood [3][5] Group 2 - The companies emphasize a "listening to advice" approach, integrating user feedback into product design and service experiences, exemplified by the development of the "Ningjing" water purifier [3][5] - Over 200 trend products are included in the "True Benefit Subsidy" section, with competitive prices such as 6,969 yuan for the Mailang refrigerator and 3,399 yuan for the ultra-thin range hood [5] - The campaign will run until January 4, 2026, featuring various engaging activities like football interactions and home appliance exhibitions to enhance consumer experience [5]