Core Viewpoint - Haitong International initiates coverage on New Oriental-S (09901), highlighting the company's leading position across various segments, including K12 and overseas businesses, and the positive impact of generative AI on efficiency and content quality [1] Group 1: Financial Performance - For the first quarter of the fiscal year ending in 2026, the adjusted operating profit margin increased by 1 percentage point year-on-year, primarily driven by Dongfang Zhenxuan [1] - The company is expected to see a further 2 percentage point increase in profit margin for the second quarter of fiscal year 2026, due to a low base from the previous year and a focus on improving existing resources [1] - The adjusted operating profit for the full year is projected to be $650 million, corresponding to a profit margin of 12.1% [1] Group 2: Market Position and Strategy - The company plans to slow down the expansion of teaching centers and enhance the utilization of existing resources while improving overall efficiency [1] - A conservative outlook is adopted for the second half of the fiscal year due to uncertainties in overseas study and competition in the K9 segment, with an expected year-on-year improvement of 0.3 to 0.5 percentage points [1] Group 3: Shareholder Returns - The company has announced a three-year shareholder return plan with a dividend payout ratio of no less than 50% [1] - Based on a net profit of $372 million for the fiscal year 2025 and the current market capitalization, the corresponding return rate is approximately 2.7%, reflecting management's commitment and confidence in sustained profitability [1]
海通国际：首次覆盖新东方-S(09901)予“优于大市”评级 目标价49港元