Group 1 - Beike Zhaofang is reportedly undergoing a large-scale layoff, with rumors suggesting a 30% reduction in workforce, particularly affecting the R&D department and senior positions [2][3][4] - Employees have confirmed the N+4 compensation scheme, but some view it as misleading, equating it to N+1 plus three months of year-end bonus, which typically amounts to four months [2][3] - A source close to Beike claims the actual layoff figure is exaggerated, estimating it to be less than 0.5%, affecting around 650 employees out of approximately 131,800 total [2][4] Group 2 - Since 2021, Beike has faced multiple rounds of layoffs, with a total reduction of about 3,200 employees by mid-2025, as reported in their financial statements [4][5] - The company reported a significant decline in net profit of 36.1% year-on-year for Q3 2025, amidst ongoing pressures in the real estate sector [5][6] - Beike's new business revenue has reached 45% of total income, but the low profit margins of these new ventures are insufficient to offset declines in traditional business [6][7] Group 3 - Beike's Q3 2025 financial report shows total revenue of 23.05 billion RMB, a slight increase of 2.1% year-on-year, but net income dropped to 7.47 billion RMB [5][6] - The company is focusing on a strategic transformation towards "one body and three wings," which includes home decoration, rental services, and other emerging businesses [6][7] - Despite cost-cutting measures, R&D expenses increased by 13.2% to approximately 650 million RMB in Q3 2025, indicating a continued investment in technology [7] Group 4 - Beike's stock price has fallen over 70% from its peak, trading around 17.39 USD per share, prompting the company to initiate a buyback program totaling approximately 2.3 billion USD [8][10] - Vanke has completely divested its stake in Beike, ending a strategic partnership that began in 2015, which was marked by significant investments and collaborations [10][11] - The separation of Vanke and Beike is attributed to operational pressures and competitive conflicts that arose during their partnership [11]
补偿N+4？贝壳再挥裁员刀，有产研团队遭「团灭」 | BUG