中国汽车流通协会：新能源车在北方加速普及 10月北上广大型SUV等表现较强

Core Insights - The report from the China Automobile Dealers Association indicates that the structure of the regional car market is changing due to economic development and diversified domestic demand and exports. The retail sales of passenger cars in China are expected to grow by 7% year-on-year by October 2025, reflecting strong growth characteristics in the domestic car market from February to October [1]. Market Trends - The "North Strong, South Weak" pattern continues, with the northern car market showing strength, particularly in Northeast and Central Yangtze regions. Although the market share in the North decreased by 0.2 percentage points in October 2025 compared to the previous year, it increased by 5.6 percentage points compared to 2022 [3][4]. - The A00 and A0 class electric vehicles are performing well in North China and Northeast regions, benefiting significantly from subsidy policies aimed at promoting economic vehicles [1][3]. Regional Performance - The Northeast region's market share increased to 6.4% in October 2025, while the East China region's share decreased to 17.9%. The Central region's market share increased by 1.2 percentage points compared to the previous year, indicating a recovery in the Central Yangtze area [3][4]. - The overall car market in the North is expected to outperform the South, with significant growth in regions like Heilongjiang, Shanxi, and Ningxia, while the South shows relatively weaker performance [5][6]. Policy Impact - The "Two New" subsidy policies have effectively encouraged the growth of low-end and economic vehicles, demonstrating fairness in policy implementation. The subsidies have significantly benefited the sales of small and micro electric vehicles [1][11]. - Recent changes in subsidy policies have led to complex market structure changes, with some regions like Qinghai and Guizhou announcing the suspension of vehicle replacement subsidies [6][8]. Vehicle Type Trends - The SUV segment is experiencing strong growth, particularly in the Central and Western regions, while the demand in Eastern regions is relatively weaker. The market for SUVs is robust in mountainous and hilly areas, aligning with regional geographical characteristics [7][9]. - The penetration rate of new energy vehicles is increasing, especially in Northern regions, where the growth of pure electric vehicles is notable. In contrast, traditional fuel vehicles still hold a significant market share in the Central and Western regions [9][10]. Consumer Behavior - The report highlights a shift towards more rational consumption, with the majority of regions benefiting from the "Two New" subsidy policies, which have positively impacted the sales of economic vehicles. The subsidies for new energy vehicles are more favorable compared to traditional fuel vehicles, encouraging consumer enthusiasm for purchasing [11][12].