Zheng Xing Xing Ye Ri Bao·2025-12-01 09:16Core Insights - The advertising and marketing sector experienced a decline of 0.28% on December 1, with Xuan Ya International leading the drop [1] - The Shanghai Composite Index closed at 3914.01, up 0.65%, while the Shenzhen Component Index closed at 13146.72, up 1.25% [1] Stock Performance - Notable gainers in the advertising sector included: - Sanrenxing (605168) with a closing price of 31.19, up 4.91% and a trading volume of 96,700 shares [1] - Yuanlong Yatu (002878) closed at 21.11, up 4.45% with a trading volume of 513,900 shares [1] - Zhewen Huilian (600986) closed at 9.83, up 2.29% with a trading volume of 764,500 shares [1] - Decliners included: - Xuan Ya International (300612) closed at 18.91, down 4.74% with a trading volume of 362,500 shares [2] - BlueFocus Communication Group (300058) closed at 10.29, down 4.10% with a trading volume of 7,402,000 shares [2] - Yidian Daxia (301171) closed at 40.48, down 3.66% with a trading volume of 777,700 shares [2] Capital Flow - The advertising and marketing sector saw a net outflow of 1.588 billion yuan from institutional investors, while retail investors contributed a net inflow of 1.7 billion yuan [2] - Specific stock capital flows included: - Yuanlong Yatu (002878) had a net inflow of 1.23 billion yuan from institutional investors, but a net outflow of 1.01 billion yuan from retail investors [3] - Zhewen Huilian (600986) experienced a net inflow of 1.10 billion yuan from institutional investors, with a net outflow of 23.98 million yuan from retail investors [3] - Sanrenxing (605168) had a net inflow of 35.18 million yuan from institutional investors, while retail investors saw a net outflow of 33.01 million yuan [3]