Treat Yourself to Extra Joy with Noodles & Company's Limited-Edition Holiday Crispy Made with SNICKERS®

Core Viewpoint - Noodles & Company is launching a limited-time Holiday Crispy treat made with SNICKERS®, aimed at providing a sweet indulgence during the busy holiday season [1][2]. Product Offering - The Holiday Crispy is priced at $3.50 and combines Noodles & Company's rice crispy with SNICKERS® caramel and peanut filling, available for a limited time in December [1][2]. - The product is made fresh in-house daily, and inventory is limited, encouraging customers to order while supplies last [3]. Marketing Strategy - The company emphasizes the importance of taking a moment for oneself during the hectic holiday season, with 60% of consumers budgeting for little treats [2]. - The partnership with SNICKERS® is positioned as a fun way to add joy to the holiday experience, appealing to consumers looking for indulgent snacks [2]. Customer Engagement - Noodles & Company promotes its Noodles Rewards program, which allows members to earn points on orders, access exclusive offers, and receive a free entrée after their first purchase of $10 or more [4]. Company Background - Noodles & Company has been in operation since 1995, focusing on globally inspired noodle dishes and has over 445 restaurants [5]. - The brand is recognized for its commitment to flavor and customer satisfaction, receiving accolades from Newsweek and Forbes [5].