UK Black Friday weekend online sales hit $5 billion, Adobe Analytics says

Core Insights - British shoppers spent £3.8 billion ($5.0 billion) online during the four days from Black Friday to Cyber Monday, marking a year-on-year increase of 4.6% according to Adobe Analytics data [1] Spending Trends - The total online spending of £3.8 billion reflects a positive trend in consumer behavior during the holiday shopping period [1] - The 4.6% increase indicates a steady growth in e-commerce, suggesting resilience in consumer spending despite economic uncertainties [1]