Xin Lang Cai Jing·2025-12-02 14:28Core Viewpoint - The article emphasizes the importance of cultural construction in financial institutions, particularly in the context of China's "14th Five-Year Plan," which aims to optimize the financial system and promote high-quality development [1][9]. Group 1: Cultural Construction and Strategic Planning - The company has elevated cultural construction to a strategic level, releasing a comprehensive cultural philosophy system that includes mission, vision, values, consensus, and guidelines, reflecting a blend of Chinese characteristics and international practices [3][11]. - The mission statement "Rooted in China, Connecting with the World" encapsulates the company's founding principles and contemporary responsibilities, while the vision aims to establish the company as a leading global investment bank [3][11]. - The company's value system integrates socialist core values and traditional Chinese culture, establishing a multi-dimensional value orientation [3][11]. Group 2: Implementation of Cultural Values - To ensure cultural values resonate with global employees, the company employs various methods such as employee meetings, discussions, and training to foster cultural recognition and strategic alignment [4][12]. - The company integrates cultural values into governance through systematic incorporation into human resources, risk control, and business evaluation processes, establishing a mechanism for regular assessment and recognition of cultural practices [5][13]. Group 3: Business Integration and National Strategy - The company has formed a "National Strategy Service Committee" to ensure that all major projects align with national strategic goals, focusing on product innovation and resource integration [6][14]. - The company is actively involved in promoting high-level openness in the financial market and has made significant contributions to the bond market and other strategic initiatives [6][14]. Group 4: International Cultural Exchange - The company plays a unique role in the international dissemination of Chinese financial culture, aiming to enhance its global competitiveness while sharing China's financial narrative [7][15]. - From 2021 to mid-2025, the company facilitated cross-border project transactions exceeding 3.5 trillion yuan, maintaining a leading position in areas such as Hong Kong IPO sponsorship and overseas bond underwriting [7][16].