预制菜理应是“明白菜”

Core Viewpoint - The entry of a well-known company into the prepared food market has sparked discussions about transparency in this sector, highlighting consumer dissatisfaction with the lack of information regarding the nature of prepared dishes [1] Group 1: Consumer Sentiment - Many consumers do not reject prepared foods but are concerned about the transparency of information, expressing disappointment over the difference between expectations of freshly cooked meals and the reality of reheated dishes [1] - The perception of freshness and sensory experience associated with "freshly cooked" meals remains important for some consumers, despite the acceptance of prepared foods by others if they are tasty, of good quality, and reasonably priced [1] Group 2: Industry Standards and Challenges - The lack of national standards for prepared foods leads to a lack of unified definitions and classification, creating ambiguity that some businesses exploit [2] - There is a deficiency in a comprehensive traceability system within the prepared food industry, making it difficult for consumers to access key information such as ingredient sources, processing methods, and production dates [2] - Some businesses take advantage of the vagueness in the definition of prepared foods to evade disclosure obligations, contributing to market disorder [2] Group 3: Recommendations for Improvement - Stakeholders should take proactive measures to address transparency issues and build consumer trust through clear and timely standards that meet the needs of both manufacturers and consumers [3] - Regulatory bodies need to enhance oversight of the prepared food industry, focusing on manufacturers with high complaint rates and imposing severe penalties for illegal activities throughout the production and processing chain [3] - Prepared food manufacturers must ensure the freshness, safety, and health of ingredients, while restaurant businesses should clearly indicate whether meals are prepared and set reasonable prices, respecting consumer rights to information and choice [3]