Xin Lang Ke Ji·2025-12-03 03:47Core Insights - Meituan has reported a 15% year-on-year decrease in traffic accidents involving its delivery riders as part of its traffic safety governance efforts [1] - The company is launching a new safety incentive program starting December 2, which will reward riders for not running red lights, with an estimated one million riders expected to benefit [1] - The shift in strategy from "negative control" to "positive incentives" includes the cancellation of penalties for late deliveries and the establishment of a safety incentive pool totaling 100 million yuan [1] Group 1 - Meituan's traffic safety governance has led to a 15% reduction in traffic accidents among riders [1] - The new incentive program will reward riders with cash for not running red lights, covering nearly 200 cities [1] - Over 440,000 riders have benefited from the safety governance initiatives in the past year [1] Group 2 - The "No Red Light Award" and the "Safety Star" prize are part of the new incentive structure, with cash rewards ranging from 8,888 to 10,000 yuan for top performers [1] - The initiative aims to encourage compliance with traffic regulations among riders [1] - The program reflects a broader trend in the industry towards incentivizing safe driving behaviors [1]