Ford's November Electric Vehicle Sales Plunge 60% In US Amid Fire At Key Supplier, Trump's Federal EV Credit Rollback - Ford Motor (NYSE:F)

Core Insights - Ford Motor Co. experienced a significant decline in electric vehicle (EV) sales in November, primarily due to the rollback of EV credits by the Trump administration [1][2]. Sales Performance - Ford's EV sales fell by 60.8% year-on-year in November, with only 4,247 units sold compared to 10,821 units in the same month last year [2]. - Year-to-date (YTD) EV sales from January to November totaled 78,556 units, reflecting a 7.3% decrease from 84,774 units sold in the same period last year [2]. - The Mustang Mach-E saw a 49.2% drop in November sales, with 3,014 units sold compared to 5,938 units last year, although YTD sales increased by 6.7% to 47,882 units [3]. - The F-150 Lightning electric pickup experienced a drastic 72.4% decline in November sales, with only 1,006 units sold compared to 3,643 units last year. YTD sales also fell by 9.6% to 25,583 units [4]. Production and Strategic Considerations - Ford is contemplating the potential discontinuation of the F-150 Lightning production due to declining EV demand, despite CEO Jim Farley's commitment to maintaining a presence in the EV market against Chinese competitors [5]. Operational Challenges - The company is facing significant recall issues, with a total of 137 recalls reported this year, including a recent recall affecting over 250,000 Bronco and Bronco Sport vehicles due to instrument panel problems [6]. - Labor shortages are impacting operations, with over 5,000 open positions for skilled technicians and more than 6,000 empty service bays across Ford dealerships in the U.S. [7]. Market Metrics - Ford scores positively on Momentum, Value, and Quality metrics, with satisfactory Growth and a favorable price trend in the short, medium, and long term [8].