即将截止!60万找TVC制作代理商
Xin Lang Cai Jing·2025-12-03 13:20

Core Project Requirements - The project requires the production of a 1-minute TVC, along with 30-second and 15-second adapted versions, and a complete set of shooting materials and engineering source files. The work should combine professional quality with emotional resonance, suitable for mainstream platform dissemination [1][5]. Team Recruitment Core Requirements Team Qualifications and Experience - Core members (planning director, director, post-production head) must have over 5 years of specialized TVC experience, with each having led at least 3 brand-sponsored TVC projects during major festival periods (e.g., Spring Festival, Mid-Autumn Festival) [2][6]. - The team should have received industry awards (e.g., China Advertising Great Wall Award, Golden Award, IAI International Advertising Award) in the last 3 years, or have a single work that has accumulated over 5 million views on platforms like Douyin or Video Number [2][6]. Full Process Execution Capability - The team must possess full-chain capabilities from creative planning, shooting to post-production, without relying on third-party outsourcing [3][7]. - The team should have access to or long-term partnerships for 4K cinema-grade cameras, professional lighting groups, and post-production color grading workstations, and must provide equipment lists and venue cooperation proofs (e.g., photography studios, real scene shooting bases) [3][7]. Service and Assurance Capability - The team must be able to provide creative adjustment and modification proposals within 24 hours, with urgent issues addressed within 1 hour [4][8]. - The team should offer backup teams and alternative venue plans as emergency solutions to ensure timely project delivery [4][8]. - A confidentiality agreement must be signed to ensure strict confidentiality of project information, with no risk of copyright infringement [4][8].