中国汽车流通协会副会长王都：汽车金融市场渗透率，预计将逐步回落至50%左右

Core Viewpoint - The recent cessation of "high interest and high rebate" practices by several banks marks a necessary step towards the normalization of the automotive finance market, as it reflects the need for sustainable profitability for banks and a rational pricing system for consumers [1][2][3]. Group 1: Automotive Finance Market - The "high interest and high rebate" model is part of the automotive industry's chaos, where dealers struggle to profit from car sales and resort to high rebates from loans and insurance, leading to hidden financing costs for consumers [2]. - The automotive finance penetration rate previously surged to around 70% due to high interest incentives, but is expected to gradually decline to approximately 50% as policies tighten and market self-regulation increases [4]. - The essence of automotive finance should be to serve the real economy, focusing on reasonable interest rates and flexible products to lower consumer purchase barriers and enhance their willingness to buy [5]. Group 2: Industry Trends and Changes - The authorized dealership model remains the mainstream in the automotive sales industry, despite the rapid rise of direct sales models from new car manufacturers [6][7]. - The gradual reduction of subsidies for new energy vehicles (NEVs) is seen as an inevitable trend, with expectations that NEV penetration will steadily increase to 54% to 55% this year [8]. - Traditional dealers are entering a phase of structural adjustment, facing challenges such as network contraction and cash flow pressure, leading to a potential elimination of some manufacturers and dealers in the coming years [9].