两部门发文促进文旅与民航业融合发展 激发银发旅游、冰雪旅游等增长潜力

Core Insights - The "Action Plan" aims to enhance the integration of culture, tourism, and civil aviation, promoting new consumption potential through various initiatives [1][2][3] - By 2027, significant improvements in travel service levels and a broader coverage of domestic and international tourism routes are expected, fostering a virtuous cycle of demand and supply [1] Group 1: Key Initiatives - The plan includes 15 measures across five areas to support the development of low-altitude tourism and cultural tourism products [1] - Specific measures for senior tourism include enhancing accessibility and comfort, such as providing elderly-friendly services and optimizing airport facilities [1][2] - The plan encourages the development of themed travel packages, such as "traveling with performances" and "traveling with sports events," to stimulate new market segments [2] Group 2: Focus on Low-Altitude Tourism - Low-altitude tourism is a key focus, with an emphasis on establishing a joint regulatory mechanism to ensure safe and orderly development [2] - The plan supports qualified companies in offering low-altitude tourism projects tailored to local resources and seasonal characteristics [2] Group 3: Cultural and Tourism Collaboration - The plan promotes collaboration between cultural and tourism enterprises and civil aviation units to create culturally rich tourism experiences and products [3] - It encourages the development of aviation-themed cultural projects and tourism routes, utilizing retired aircraft and abandoned airports for immersive experiences [3] - The integration of culture and tourism with civil aviation is seen as a shift from traditional models, enhancing collaborative value creation [3]