两部门印发行动方案：聚焦五大客群需求 升级航空出行服务

Core Viewpoint - The Ministry of Culture and Tourism and the Civil Aviation Administration of China have jointly issued an "Action Plan for the Integration of Culture, Tourism, and Civil Aviation," aiming for significant improvements in tourism services and deeper integration between these sectors by 2027 [1] Group 1: Enhancing Travel Services - The Action Plan focuses on improving travel service levels, particularly for five specific groups: senior travelers, educational tourism, family tourism, ice and snow tourism, and inbound tourism, with targeted service measures to enhance convenience and comfort [2] - It encourages airlines and airports to upgrade services for elderly passengers, including companionship services, rest areas, and special meal options [2] - The plan promotes family-friendly services such as seat selection, children's meal reservations, and play areas in terminals [2] Group 2: Facilitating Inbound Tourism - The Action Plan emphasizes the need to enhance the convenience of inbound tourism, including promoting "immediate refund" services for departure taxes and improving guidance for international travelers [3] - It encourages major airlines and hub airports to enhance services for passengers on international flights, including the provision of portable translation devices [3] Group 3: Optimizing Air Routes and Services - The Action Plan addresses the mismatch between current domestic flight routes and tourism demand, proposing measures to enhance accessibility and increase international flight capacity [4] - It encourages the development of new products and services that integrate civil aviation with cultural tourism, including themed tourism products and low-altitude tourism [4] - The plan supports collaboration between airlines and various tourism-related entities to create bundled travel packages and promote cultural tourism experiences [4] Group 4: Supporting Low-Altitude Tourism - The Action Plan supports qualified enterprises in providing low-altitude tourism projects, tailored to local tourism resources and seasonal characteristics [5] - It aims to expand cultural and tourism consumption scenarios by allowing various products, including cultural and creative items, to be sold in airports and on flights [5]