车机变“砖头”!数百老车主控诉福特中国
Xin Lang Ke Ji·2025-12-04 01:48

Core Points - Ford's 2026 Mondeo has been launched, but existing owners of the 2022-2025 models are expressing dissatisfaction due to issues with the vehicle's infotainment system, which they claim has become non-functional and poses safety risks [1][2][4] - The company has not responded to the complaints from Mondeo owners, stating that the hardware differences between old and new models prevent upgrades to the infotainment system [6][12] - Ford's new electric model, the Ford Intelligent Mustang, is also facing criticism regarding its design and configuration, reflecting broader challenges in the company's sales and financial performance in China [7][9] Infotainment System Issues - Owners of the 2022-2025 Mondeo models report frequent system crashes and performance issues due to outdated hardware, specifically the Qualcomm 820A chip, leading to significant operational delays and safety concerns [4][5] - Complaints include the lack of promised features such as mainstream smartphone connectivity options, with owners feeling that the actual product does not match the marketing claims [5][6] Sales and Financial Performance - Ford's sales in China have significantly declined, with 2024 projections estimating only 442,000 units sold, a drop to one-third of peak sales in 2016 [14][15] - Both joint ventures, Changan Ford and Jiangling Ford, are struggling, with Changan Ford's sales down 7.56% and Jiangling Ford's down 33.8% in the first three quarters of the year [15][16] - The company has reported substantial financial losses in its electric vehicle segment, with losses projected to reach $51 billion in 2024, prompting a reevaluation of its electric strategy [10][11] Strategic Restructuring - In response to ongoing challenges, Ford China has established a new sales service company to unify the operations of its joint ventures and improve market performance [12][16] - The appointment of a new president for the sales service company aims to address internal competition and streamline operations, although the success of this restructuring remains uncertain without a strong electric vehicle offering [16][17]