杭州开展“购房+消费券”补贴活动，98个商品房参与

Core Insights - The "Home Purchase + Consumption Voucher" subsidy program launched in Hangzhou aims to stimulate housing market activity and support both rigid and improved housing demand, involving 98 new residential projects across nine districts and counties [1] - The subsidy amounts vary by district, ranging from 1 million to 50 million yuan, with a fixed subsidy of 100,000 yuan per new home purchased under the program until December 31, 2025 [1] - The program has led to a significant increase in visitor and transaction volumes for participating projects, with some areas reporting a 20% increase in visits and over 50 units sold since November [1][2] Group 1 - The "Home Purchase + Consumption Voucher" initiative includes various new housing projects, with specific participation from districts like Fuyang and Linping [1] - The program's rules stipulate that if the total consumption voucher subsidy does not cover all eligible participants, a lottery will determine who receives the vouchers [1] - Real estate agencies and developers are actively participating by offering additional discounts and incentives, further reducing home-buying costs for consumers [1] Group 2 - The Beike Hangzhou station has introduced a "Warm Heart Home Buying Festival," providing additional purchase subsidies ranging from 2,000 to 10,000 yuan for selected properties, complementing government efforts [2] - Many real estate companies are offering various promotions, including discounts on parking spaces and free appliances, enhancing the attractiveness of the market [2] - Since the launch of the subsidy program, the average weekly transaction volume for participating projects has reached 179.4 units, marking a 32.9% increase compared to the third quarter [2]