刘平均：聚焦四大领域 以品牌经济引领可持续发展

Group 1 - The 2025 Boao Forum for Entrepreneurs is being held from December 2 to 5 in Boao, Hainan, focusing on the theme "Linking the World, Leading the Future: New Opportunities in the 14th Five-Year Plan" [3] - The International Organization for Standardization (ISO) emphasizes the importance of brand economy, noting that 20% of world-renowned brands hold 80% of market share, indicating a shift towards a brand-driven economy [1] - The ISO's brand evaluation technical committee will support sustainable development through brand economy, focusing on four key areas to cultivate world-renowned brands [1] Group 2 - In the renewable energy sector, there is a focus on developing world-renowned brands in wind, hydro, solar, and hydrogen energy industries to meet socio-economic needs and protect underground resources [1] - The circular economy is highlighted with successful innovations in the bamboo industry in Fujian, which has developed new building materials that replace wood, plastic, and steel, contributing to ecological wealth preservation [1] - The health and wellness sector is set to establish an international development platform with the approval of a natural plant health industry brand center in Nanyang, Henan, aiming to promote traditional Chinese medicine globally [2] Group 3 - The food safety sector aims to establish a food safety standard system and address hunger issues, with a focus on "food as medicine" culinary practices to ensure consumer safety and enhance life expectancy [2] - The role of entrepreneurs as core creators of world brands and media as key communicators is emphasized, with a call for collaboration to develop a scientific and fair brand evaluation standard system [2]