Core Viewpoint - China Construction Bank's Jilin Branch is actively enhancing financial empowerment in response to national policies, focusing on stimulating consumer market vitality through collaborative efforts on both supply and demand sides [1] Group 1: Automotive Sector Initiatives - The Jilin Branch organized 17 unique test drive events for new energy vehicles in April, attracting numerous customers and providing information on vehicle performance and financing options [2] - The bank has partnered with major brands like Tesla, Li Auto, and BYD to offer installment financing for new energy vehicles, achieving a transaction volume of 530 million yuan by the end of October, representing a 36% year-on-year increase [3] Group 2: Home Renovation Support - The bank launched a "Home Renovation Consumption Season" to assist customers like Mr. Li in securing renovation loans, integrating government subsidies and preferential rates [4] - By the end of October, the bank's home renovation installment transactions reached 147 million yuan, benefiting from a three-dimensional support system of government subsidies, financial benefits, and merchant promotions [5] Group 3: Consumer Engagement and Promotions - The bank has implemented various promotional activities across major shopping districts in Jilin Province, offering discounts and benefits through credit card usage and third-party payments [6] - A strategy of "precise marketing + scene engagement + process optimization" has been adopted to enhance credit card payment convenience and user experience, targeting diverse consumer needs [7]
建设银行吉林省分行“金融+消费”激发市场活力