AI眼镜迎上新潮 赛道巨头竞相布局
Zheng Quan Shi Bao·2025-12-04 17:55

Core Insights - The smart glasses market is experiencing a surge in new product launches, with notable entries from companies like Li Auto and Alibaba [1][2] - The global smart glasses market is projected to see significant growth, with IDC forecasting a shipment volume exceeding 40 million units by 2029 and a compound annual growth rate (CAGR) of 55.6% from 2024 to 2029 [3] Group 1: Product Launches - Li Auto launched its first AI glasses, Livis, which weigh only 36 grams and have a battery life of 18.8 hours, enabling vehicle control and information queries through voice commands [1] - Alibaba's Quark AI glasses S1, which integrates with Alibaba's Qianwen, topped sales charts shortly after launch, showcasing strong market demand [1][2] Group 2: Industry Collaborations - Alibaba has formed an AI glasses industry ecosystem alliance with Qualcomm, Luxshare Precision, and other companies to enhance the development and market presence of smart glasses [2] - XREAL and Google announced the upcoming release of Project Aura, the first AI glasses powered by the Android XR platform, featuring advanced AI capabilities [2] Group 3: Market Trends and Projections - The smart glasses market is expected to enter a phase of scaled growth, with a 64.2% year-on-year increase in shipments projected for the first half of 2025 [2] - The average price of AI glasses is maintained around 1500 yuan, which is expected to stimulate first-time purchases and transition the industry from concept validation to commercial scale [3] - The global user base for traditional glasses presents a significant opportunity for AI glasses, as the current AI penetration rate remains low, indicating substantial growth potential [3]

AI眼镜迎上新潮 赛道巨头竞相布局 - Reportify