Group 1 - The automotive market in December 2025 is experiencing a "promotion frenzy," initiated by Deep Blue Automotive's purchase tax subsidy policy aimed at boosting year-end sales [1] - The policy allows consumers who lock in orders for all models by December 31, 2025, to receive a subsidy for the purchase tax difference if delivery is delayed due to non-customer reasons, provided they pick up the vehicle by February 14, 2026 [1] - This initiative is a response to the gradual reduction of the national purchase tax policy and aims to provide consumers with reassurance during the peak buying season [1] Group 2 - GAC Group has extended its purchase tax subsidy for its brands Haobo, Chuanqi, and Aion until the end of 2025, with a maximum subsidy of 15,000 yuan [2] - Nearly 20 automotive companies have opted to subsidize purchase taxes for consumers locking in orders by the end of the year, including Chery, Zeekr, NIO, Li Auto, and GAC Toyota [2] - In addition to tax subsidies, companies have engaged in multi-dimensional competition to lower purchase thresholds and enhance value, with Tesla offering discounts on insurance and maintenance, and Mercedes-Benz providing low-interest financing options [2]
年底车市迎放量潮 车企多维促销打响“冲刺赛”