多家银行提高大额存单起存门槛 存款短期化成趋势

Core Viewpoint - The recent increase in the minimum deposit threshold for large certificates of deposit (CDs) by major state-owned banks is a strategic move to manage interest costs amid narrowing net interest margins [1][2]. Group 1: Changes in Deposit Thresholds - Some major state-owned banks have raised the minimum deposit for 3-year large CDs to as high as 1 million or 5 million yuan, while maintaining the same interest rate of 1.55% across different thresholds [1][2]. - Agricultural Bank and Industrial and Commercial Bank both offer 3-year large CDs with different minimum deposit amounts but identical interest rates, indicating a shift in strategy [1]. Group 2: Industry Trends - The trend of short-term deposits is becoming more pronounced, with banks shortening the issuance period and raising purchase thresholds for large CDs [3]. - The banking sector is transitioning from a focus on scale and homogeneous competition to a more customer-centric model, emphasizing refined customer management and differentiated financial services [3]. Group 3: Strategic Recommendations - Banks are advised to develop a flexible and refined liability management system, focusing on differentiated pricing, thresholds, and terms [4]. - There is a need for banks to enhance customer segmentation and provide comprehensive financial services tailored to different customer needs [4].