【全会动态】朝阳区工商联民营企业家高级研修班举办“营销增效革命”主题交流活动

Group 1 - The event focused on "Marketing Efficiency Revolution" to assist enterprises in transforming their marketing models for high-quality development in the new economic environment [1][5] - 30 participants from technology, media, and finance sectors attended the event, which included a visit to Ubo Workshop, a comprehensive digital marketing platform [3][5] - The workshop showcased advancements in AI content generation, data management, and live streaming, providing replicable case studies for traditional enterprises [3] Group 2 - The keynote speaker, Xia Hongbo, shared methodologies for reducing customer acquisition costs and improving conversion efficiency through smart attribution and user segmentation [3] - The discussion highlighted the shift in marketing strategies from broad approaches to precision targeting, emphasizing the importance of efficiency in business survival and growth [3][5] - The event aimed to connect quality resources and expert insights to offer actionable digital marketing solutions for enterprises [5][6]