When will Kirkland’s stores become Bed Bath & Beyond? What we know

Core Insights - Bed Bath & Beyond has entered into a merger agreement to acquire The Brand House Collective, previously known as Kirkland's Inc, valued at $26.8 million [1][2] - The merger will lead to the conversion of approximately 250 Kirkland's stores into Bed Bath & Beyond locations, with some stores set to close [4][5] - The acquisition aims to create a more efficient consumer engagement and is expected to eliminate over $20 million in duplicate costs [2] Company Strategy - The executive chairman of Bed Bath & Beyond, Marcus Lemonis, emphasized that the acquisition is a significant step towards building a profitable, growth-oriented company [2] - Early conversions of Bed Bath & Beyond stores have shown double-digit sales growth post-reopening [2] - The company plans to open 300 new stores over the next 24 months, although it will not open any locations in California due to regulatory challenges [6] Market Position - Bed Bath & Beyond filed for bankruptcy in 2023 and closed all physical stores, but is now attempting a comeback through planned reopenings [7] - The Brand House Collective has identified over 40 underperforming Kirkland's stores for closure in early 2026 [7] - The acquisition of Kirkland's intellectual property for $10 million is expected to facilitate more store conversions [4]