全国120余位主理人齐聚浙江安吉聊透“村咖”新玩法

Core Insights - The "Village Coffee" conference held in Anji, Zhejiang, gathered over 120 village coffee operators and industry representatives to explore new pathways for rural development through coffee [1][4] Group 1: Economic Impact - Anji has seen the emergence of 332 village coffee shops, contributing to rural development and embodying the concept that "green mountains and clear waters are as valuable as mountains of gold and silver" [1] - In the past three years, Anji has launched 617 youth entrepreneurship projects centered around "Village Coffee," attracting 38,000 young people to the area [1] - The "Village Coffee" initiative has led to 856 young entrepreneurs returning to their hometowns, generating revenue of 750 million yuan and increasing collective income in Anji County by over 18.6 million yuan [1] Group 2: Talent Development - Anji Youth Innovation Academy has trained over 6,000 young talents and issued 751 special vocational certificates in rural operations [4] - The academy aims to deepen national cooperation and support the growth of small and beautiful rural cultural tourism industries [4] Group 3: Conference Activities - The conference featured the release of the "Anji Village Coffee Tour Map," detailing the distribution and characteristics of village coffee shops in Anji [5] - Notable brand founders shared practical experiences on brand operation and community building during the "Big Coffee Open Mic" session [5][6] - Participants visited successful projects like "Deep Blue Plan" and "Waterfall Coffee," experiencing the ecological value transformation model of "natural scenery + coffee" [5] Group 4: Future Collaborations - The conference concluded with multiple cooperation intentions, with many external operators planning to collaborate with Anji brands to bring the "Anji experience" back to their hometowns [5]