第三届长三角电商交易会在苏州开幕 线上线下联动近1000家商户

Core Insights - The third Yangtze River Delta E-commerce Trade Fair opened in Suzhou, focusing on platform integration, industrial linkage, and digital transformation [1][7] - The event aims to showcase the innovative vitality of the e-commerce ecosystem in the Yangtze River Delta region [1] Group 1: Event Overview - The trade fair covers an area of 15,000 square meters with over 500 exhibition booths, attracting nearly 1,000 enterprises from various sectors including food, home goods, beauty, and textiles [2] - The event features nearly 100 professional broadcasting teams for live streaming and has launched an online sub-event showcasing over 100,000 selected products [2] Group 2: Activities and Participation - Multiple thematic activities will be held during the trade fair, focusing on hot topics such as AI e-commerce, cross-border cooperation, and platform policies [2] - Representatives from major platforms like 1688, Douyin, Suning, and SHEIN, along with industry experts, will engage in discussions on digital transformation, overseas strategies, and new consumer trends [2] Group 3: Local and International Engagement - The trade fair emphasizes the "Su Products, Su Goods" initiative, attracting nearly 300 high-quality local enterprises from Jiangsu province [5] - The event showcases local specialties such as women's clothing, home textiles, and food products, highlighting regional collaborative development advantages [5] - E-commerce platforms from countries involved in the Belt and Road Initiative, such as Malaysia, are participating to help enterprises expand into international markets [2][5]