全国首家“微短剧出海基地” 在上海浦东揭牌
Guo Ji Jin Rong Bao·2025-12-06 15:07

Group 1 - The establishment of a new base in Shanghai aims to leverage unique outbound policies and facilitate cross-border personnel movement, creating a hub for the micro-short drama industry [4] - The base will integrate leading companies, major platforms, and emerging technology firms, focusing on various functions such as creation, translation, production, distribution, IP and content rights brokerage, and supporting services [4] - Four companies, including Fengye Interactive and Dianzong Technology, have announced their entry into the base, establishing headquarters for their outbound business, which injects new momentum into the global layout of micro-short dramas [4] Group 2 - The China Network Audio-Visual Association released the "2025 Micro-Short Drama Industry Ecological Insight Report," indicating that the industry has created over 1.33 million jobs, with more than 70% of traditional film and television professionals entering the field [4] - The report highlights a significant talent gap for screenwriters, the accelerated growth of actors, and a 17-fold increase in IP adaptations, with a brand reinvestment rate exceeding 60% [4] - The Shanghai Free Trade Zone's Jinqiao Management Bureau introduced supportive policies for micro-short dramas, focusing on enterprise aggregation, content production, talent development, and outbound services [5]

全国首家“微短剧出海基地” 在上海浦东揭牌 - Reportify