斐雪派克亮相2025 Dreamforce大会

Group 1 - The 2025 Dreamforce conference showcased the digital transformation achievements of Fisher & Paykel, highlighting its role as a benchmark in digital marketing, IT infrastructure, and customer service [1] - In marketing, Fisher & Paykel utilized AI technology to enhance personalized experiences, resulting in a 33% increase in order conversion rates and a 75% efficiency improvement through internalized advertising content and automated operations [1] - In customer service, the company reduced user inquiries by half and shortened service wait times by nearly one-third through AI and automation technologies [1] - Fisher & Paykel's IT platform underwent significant digital transformation, enabling seamless data flow from order to service, which is essential for providing a high-end customer experience [1] - The company's digital practices reflect its commitment to designing for a changing world and responding to the demands of the digital age, offering valuable insights for the industry [1] Group 2 - Digital transformation has effectively driven market growth, with Fisher & Paykel and Haier holding the top sales share in the Australia-New Zealand market, achieving a 20% share in Australia and over 40% in the New Zealand white goods market [2]