闲鱼商业化加速背后:闲鱼币争议与生态隐忧
Xi Niu Cai Jing·2025-12-08 09:45

Core Insights - The controversy surrounding Xianyu coins reflects a broader trend of accelerated commercialization on the platform, which has shifted from a free model to charging service fees for all sellers [3][4] - The recent changes in the Xianyu coin system, where part of the payment is automatically converted to promotional coins, have led to significant seller dissatisfaction and confusion [2][3] Group 1: Changes in Payment System - Many sellers reported that after completing transactions, part of their payment was forcibly converted into Xianyu coins, which can only be used for promotions, leading to over 1,000 complaints on the Black Cat complaint platform [2] - The change in the Xianyu coin system from "ordinary deduction" to "promotional deduction" was not clearly communicated, causing sellers to mistakenly believe they were using the previous system until they realized they could not withdraw the full amount [3] Group 2: Commercialization Strategy - In June 2023, Xianyu ended its nine-year free model and began charging a 1% service fee for high-frequency and high-transaction sellers, with plans to expand this to all sellers at a 0.6% service fee starting September 2024 [3][4] - The platform has also launched initiatives like "money-saving coupons" and opened physical "Xianyu recycling stores," indicating a shift towards offline services and a broader market strategy [3] Group 3: Impact on Sellers and Trust - The accelerated commercialization has placed a direct burden on sellers, who are now facing increased fees and changes in payment structures that affect their earnings [4] - The platform has faced regulatory scrutiny and trust issues due to reports of inappropriate content in certain categories and complaints about its verification services, which have further complicated its operational landscape [4]

闲鱼商业化加速背后:闲鱼币争议与生态隐忧 - Reportify