竞价百轮、溢价率42%，中海地产近32亿元拿下深超总宅地

Core Insights - The Shenzhen land auction on December 8 resulted in two residential plots being sold, with the Deep Bay plot attracting significant attention due to its strategic location and high bidding activity [1][3] - China Overseas Land & Investment won the Deep Bay plot for 3.186 billion yuan, translating to a floor price of approximately 77,400 yuan per square meter, with a premium rate of 42.49% [1] - Longfor Group acquired the Guangming District plot at a base price of 766 million yuan, with a floor price of about 12,000 yuan per square meter, indicating a lower cost compared to other recent transactions in the area [1][3] Summary by Category Deep Bay Plot - The Deep Bay plot covers an area of 11,833.61 square meters and was previously designated for commercial use before being converted to residential use in April [1][3] - The plot's starting price was set at 2.236 billion yuan, and it attracted six major developers, including China Overseas and China Resources Land, due to its prime location [1][3] - The area has limited residential resources, with only a few remaining units available in the nearby China Overseas Deep Bay project, priced at approximately 133,000 yuan per square meter [3] Guangming District Plot - The Guangming District plot spans 20,523.78 square meters with a planned construction area of 63,623 square meters, including residential, commercial, and educational facilities [3] - The project must commence within one year and be completed within four years, with requirements for community amenities and noise pollution control [3] - The surrounding second-hand housing market shows an average listing price of about 41,000 yuan per square meter, while new developments are priced around 37,000 yuan per square meter [3] Market Analysis - The high premium for the Deep Bay plot reflects the confidence of leading real estate companies in acquiring core assets in major cities [3] - The price difference for the Guangming plot compared to a similar plot sold in June, which had a floor price of 18,380 yuan per square meter, highlights Longfor Group's cost advantage in this acquisition [3]