Jeffs' Brands Appoints Security Executive Alon Dayan as CEO of KeepZone AI Inc., Strengthening Leadership in Global Homeland Security Expansion

Core Insights - Jeffs' Brands Ltd has appointed Alon Dayan as CEO of its subsidiary KeepZone AI Inc, marking a strategic move into the global homeland security market through a distribution agreement with Scanary Ltd [1][3] Company Overview - Jeffs' Brands operates as a data-driven e-commerce company on the Amazon Marketplace, focusing on transforming products into market leaders and leveraging advanced technology for growth [5] Leadership Appointment - Alon Dayan brings over 15 years of experience in security, defense, and cyber-technology, having previously founded and led companies in these sectors [2] - His appointment is seen as pivotal for guiding KeepZone's expansion into the homeland security sector, aligning with the company's mission to distribute Scanary's AI-driven threat detection technologies [3][4] Market Opportunity - The global homeland security market is valued at over $11.4 billion and is projected to grow at a CAGR of 7%, presenting a significant opportunity for Jeffs' Brands to diversify beyond e-commerce [4] - KeepZone's agreement with Scanary includes exclusive distribution rights for an initial 24-month period, a $1 million upfront payment, and revenue-sharing mechanisms [4]