Feng Huang Wang Cai Jing·2025-12-08 14:08Core Viewpoint - The People's Bank of China and seven departments issued an action plan to promote high-quality development of digital finance, supporting financial institutions in enhancing service quality through digital technology, thereby contributing to the high-quality development of China's digital economy [1] Group 1: Digital Financial Services - Agricultural Bank of China Shandong Branch quickly responded to the policy by utilizing digital technology to optimize financial products, launching the "Dapengbao" service to help farmers address production challenges [1] - The "Dapengbao" service provides real-time monitoring of temperature and humidity in greenhouses, significantly improving management efficiency for farmers [2][4] - The service is offered at no cost to farmers, making it an attractive option compared to market alternatives that charge annual fees [2] Group 2: Case Studies - Liu Jie and Yan Qingxiang, a couple from Dongyan Village, benefited from the "Dapengbao" service, which helped them avoid significant losses by alerting them to critical changes in greenhouse conditions [2][3] - Zhu Haisheng, a cattle farmer, received financial support from Agricultural Bank of China and was provided with the "Dapengbao" system to monitor his cattle's environment, reducing the need for manual checks and enhancing operational efficiency [5][6] - The implementation of digital monitoring has led to improved health and growth rates of livestock, contributing to increased income for farmers [7] Group 3: Future Prospects - The ongoing innovation in digital finance by Agricultural Bank of China Shandong Branch is expected to expand the reach of quality digital solutions across various agricultural sectors, fostering a more prosperous and intelligent rural landscape in Shandong [7]