激进投资者施压奏效 百事公司计划裁员降本并削减20%美国产品线

Group 1 - The core point of the article is that PepsiCo has reached an agreement with activist investor Elliott Investment Management to restructure its product line and focus on cost-cutting measures [1] - PepsiCo plans to reduce its U.S. product line by 20% and emphasize more affordable pricing as part of its cost reduction strategy [1] - The company has announced a layoff plan as part of its efforts to revitalize growth and regain investor confidence [1] Group 2 - Elliott Investment Management has increased its stake in PepsiCo by approximately $4 billion and has strongly advocated for reforms due to concerns over the complexity of the brand portfolio and declining market share in the beverage sector [1] - As of the latest trading session, PepsiCo's stock price has decreased by 4.2% year-to-date, while the S&P 500 index has risen by 16% during the same period [1] - CEO Ramon Laguarta has emphasized that the company is accelerating adjustments to its product portfolio and cutting costs, including a complete upgrade of the Lay's potato chips, which involved replacing artificial colors with natural ones in the barbecue flavor [1]