博瑞传播并购每经科技 联手每经传媒打造智能传播头部企业

Core Viewpoint - Chengdu Borui Communication Co., Ltd. plans to acquire a 51% stake in Meijing Technology from Chengdu Media Group and Meijing Media for 66.49 million yuan, aiming to enhance its digital transformation strategy and optimize its industry chain layout [1][15]. Group 1: Acquisition Details - The acquisition involves Chengdu Borui Communication acquiring 51% of Meijing Technology, with Meijing Media retaining a 49% stake [1]. - The transaction is valued at 66.49 million yuan, reflecting confidence in Meijing Technology's future performance [1][13]. - The sellers have made a profit commitment for Meijing Technology, ensuring a cumulative net profit of at least 23.1 million yuan from 2026 to 2028 [1][13]. Group 2: Meijing Technology Overview - Established in December 2018, Meijing Technology focuses on AI applications for enterprises, particularly in content production and dissemination [2]. - The company offers various products, including the Yuyan Smart Communication Platform and AI-driven media solutions, targeting sectors like finance and government [2][6]. Group 3: Strategic Importance - The acquisition aligns with Chengdu Borui's strategy to become a significant player in the digital cultural innovation economy [1][15]. - Meijing Technology's unique "media + technology" model positions it as a leader in the intelligent communication sector, leveraging its background in finance media [3][5]. - The partnership aims to enhance market competitiveness and operational efficiency in intelligent communication [13][14]. Group 4: Future Development Plans - Chengdu Borui will support Meijing Technology's R&D in AI, focusing on model training, algorithm optimization, and infrastructure development [13][14]. - The collaboration will also involve deepening business connections with other subsidiaries of Chengdu Borui, enhancing the integration of AI in various sectors [15][16]. - Meijing Technology plans to build a comprehensive AI ecosystem, including a knowledge base and various AI tools for content production and dissemination [7][10].