Spotify expands music videos access to premium users in US, Canada to take on YouTube
Reuters·2025-12-09 15:04

Core Viewpoint - Spotify is introducing music videos for premium subscribers in the U.S. and Canada, aiming to compete with YouTube for market share [1] Company Summary - Spotify is expanding its service offerings by making music videos available to its premium subscribers [1] - This move is part of Spotify's strategy to enhance user engagement and attract more subscribers [1] Industry Summary - The introduction of music videos positions Spotify as a direct competitor to YouTube in the streaming market [1] - This development reflects the ongoing competition in the digital streaming industry, where platforms are increasingly diversifying their content to capture audience attention [1]