以群众性体育赛事促进文体旅融合发展
Hai Nan Ri Bao·2025-12-10 01:09

Core Viewpoint - The inaugural Hainan Province Urban Football League ("Qiong Super") aims to integrate sports, culture, and tourism, driving consumption growth and community engagement [1][3]. Group 1: Community Engagement and Participation - The "Qiong Super" league features 18 teams with players from diverse backgrounds, promoting widespread community participation and enhancing local sports infrastructure [2][5]. - The league encourages grassroots involvement through various activities, transforming sports events into cultural experiences that strengthen community ties and cultural identity [2][6]. Group 2: Cultural and Economic Integration - The league's design incorporates leisure and spectator experiences, creating a comprehensive cultural tourism consumption environment that stimulates economic activity [3][4]. - By showcasing local traditions and culinary experiences during matches, "Qiong Super" aims to convert spectators into active participants, enhancing local economic growth through tourism [4][6]. Group 3: Cultural Identity and Community Cohesion - The league serves as a platform for showcasing Hainan's regional cultures, fostering a sense of belonging and cultural pride among local communities [5][6]. - Community-driven initiatives, such as folk performances and heritage skills demonstrations, enhance collective honor and drive material consumption, linking cultural engagement with economic benefits [6][7]. Group 4: Sustainable Development and Innovation - A dual approach of localized practices and community creativity is essential for the successful operation of "Qiong Super," promoting cultural exchange and enhancing regional cohesion [7]. - The league's innovative model aims to transition from a "flow economy" to a "retention economy," ensuring lasting impact beyond the events themselves [7].