Kia unveils the all-new Seltos: a bold SUV with a strong presence and maximized user experience

Core Insights - The all-new Kia Seltos represents a bold evolution of Kia's subcompact SUV, emphasizing design leadership and advanced usability for modern lifestyles [1][2] - The vehicle has been re-engineered to enhance driving experience and everyday usability, setting a new benchmark in the subcompact SUV segment [2] - The launch was themed "The Protagonist," highlighting how the Seltos empowers drivers to pursue their passions and live authentically [3] Design and Features - The new Seltos combines authentic SUV presence with intelligent technology and enhanced comfort, reinforcing Kia's commitment to value and reliability [2][4] - It features improved cabin space and smarter convenience features, making daily driving effortless and enjoyable [5] - The design reflects Kia's vision of a confident and versatile subcompact SUV, blending bold aesthetics with practical functionality [4][5] Market Positioning - The all-new Seltos strengthens Kia's global SUV lineup and reaffirms its role as a key global model [5] - The model is designed for individuals who value versatility and individuality, catering to diverse mobility needs worldwide [4][5] - Kia's President and CEO emphasized the enriched offering of the new model, resonating with the diverse passions of customers [4]