爱建证券：AI驱动 开启IP财富新纪元

Core Viewpoint - In the increasingly competitive financial industry, customer service capability has become a crucial component of brokerage firms' core competitiveness, with Aijian Securities leveraging AI to enhance its service level and carve out a unique development path in the wealth management sector [1][2]. Group 1: Customer Engagement Strategies - Aijian Securities has established a comprehensive multimedia communication matrix that spans various social media platforms, including WeChat, Weibo, Douyin, and Kuaishou, as well as long video and podcast platforms, ensuring service availability in active customer scenarios [1]. - The company has implemented a regular live streaming operation, conducting over 20 live sessions weekly across major platforms, achieving a weekly viewership of over 200,000 and an average of 23,000 viewers per session, significantly exceeding the industry average of 12,000 [2]. - The interaction rate during live sessions peaked at over 20%, indicating high customer engagement and interest in the content provided [2]. Group 2: Performance Metrics - Within six months, Aijian Securities' advisory services reached a total asset scale exceeding 1.5 billion, with an average client asset of over 5 million, reflecting strong customer recognition of the company's professional services [2]. - The company publishes over 60 short videos weekly, with an average view count of over 400,000 per video, and peak views reaching 900,000, further expanding its service reach and influence [3]. Group 3: Differentiation and Value Creation - Aijian Securities utilizes AI technology for precise customer demand analysis, enabling personalized service offerings and converting potential users into actual clients, thereby enhancing market competitiveness at a low cost [3]. - The company actively collaborates with institutional resources and engages in deep dialogues with star fund managers to inject momentum into premium asset management products, thereby maintaining pricing power [3]. - Aijian Securities focuses on a differentiated approach by emphasizing product quality and combining high-quality asset management products with professional services to create greater value for clients [3].