Core Insights - The car rental market in China is experiencing strong growth, with a significant increase in orders from younger users, particularly those born in the 1990s and 2000s [1][2] Group 1: Market Trends - The self-driving travel market is thriving, with self-driving accounting for 77.4% of national travel methods, driven by the explosion of the rental car market and the popularity of electric vehicles [1] - Rental car users are expected to grow by nearly 30% year-on-year in 2025, with an average rental period exceeding 6 days [1] - Emerging destinations for self-driving travel are gaining popularity, with cities like Tachen, Fuzhou, Wuwei, Tai'an, and Honghe showing rental order growth rates of 300% or more [2] Group 2: Consumer Behavior - Consumers are increasingly favoring more standardized and quality services, leading to a shift towards platforms that offer better service experiences [3] - The "Comfort Rental" service launched by the company offers a one-price model with no additional fees, free cancellation, and various insurance protections, indicating a trend towards enhanced customer experience [3] - The integration of travel-related services is evident, with a nearly 40% increase in users booking rental cars alongside flights, hotels, or tickets [2]
飞猪《2025年租车自驾游报告》：租车用户数同比扩大近三成
Zheng Quan Ri Bao Wang·2025-12-10 08:43