招银国际:AI时代关键之年 助力提升决策效率、创造真实价值为关注重点
智通财经网·2025-12-10 09:16

Group 1: Core Insights - 2026 is identified as a critical year for capturing user mindshare in the AI era, with a focus on lowering usage barriers, enhancing decision-making efficiency, and creating real value [1] - Companies with stable cash flow from traditional internet businesses, rich application scenarios, and strong supply chain capabilities are expected to have higher long-term investment value [1] Group 2: Consumer Sector - In 2025, the e-commerce sector benefited from government subsidies, although the process faced some challenges; local life industry competition was more intense than expected [2] - For 2026, experience-based consumption (e.g., travel, gaming) is projected to grow faster than physical goods, with online travel and gaming industries showing resilient profit growth [2] - The competition in physical goods retail is expected to normalize due to the reduction of government subsidies, with e-commerce platforms focusing on resource efficiency [2] Group 3: Technology Sector - The AI model industry is experiencing intensified competition, with continuous improvements in model capabilities and a faster release of open-source models [3] - The cost of using similar models is decreasing, leading to a growing industry application; the potential for monetization in AI applications is expected to increase [3] - Cloud services and advertising are anticipated to remain the main growth drivers for companies in the AI sector [3] Group 4: International Expansion - In 2025, the overseas development of OTA exceeded expectations, with improved efficiency in food delivery and stable growth in gaming; however, e-commerce expansion faced geopolitical challenges [4] - For 2026, cloud business expansion abroad is expected to become a key growth area, with OTA maintaining high revenue growth and local life services entering a rapid development phase [4] - Companies with strong cash flow, high profit margins, and sufficient cash reserves are better positioned to withstand macroeconomic and market cycles, supporting higher valuation certainty [4] Group 5: Investment Recommendations - A "barbell" investment strategy is suggested, focusing on companies with strong profit growth certainty and those benefiting from AI [4] - Recommended companies include Tencent (00700) for its AI-driven growth in advertising and cloud services, Alibaba (09988) for its lower valuation relative to AI peers, and Kuaishou (01024) for its positive progress in AI application monetization [4] - Companies like NetEase (09999) and Trip.com (09961) are highlighted for their reasonable valuations and stable performance [4]