Aegon to shift HQ to U.S. in major strategic pivot

Core Viewpoint - Aegon is transitioning its head office and legal seat to the United States, aiming to become a leading US life insurance and retirement group by January 1, 2028 [1][2][6] Group 1: Transition Plans - Aegon Ltd. will be renamed Transamerica Inc. after the re-domiciliation process, while business units will retain their current brands [2] - An Extraordinary General Meeting is planned for Q4 2026 to seek shareholder approval for the relocation [3] - The transition is expected to incur a one-time implementation cost of approximately €350 million between H2 2025 and H1 2028 [4] Group 2: Strategic Focus - The company aims to prioritize resources to build a leading franchise in the US life insurance market, which is the largest globally [6][7] - Transamerica currently represents around 70% of Aegon's operations, targeting underserved segments such as Main Street American families and medium-sized companies [6] Group 3: Financial Adjustments - Aegon has chosen to reinsure a block of Secondary Guarantee Universal Life (SGUL) contracts, covering 30% of the face value of its SGUL business, which reduces total capital employed by $0.3 billion to $2.7 billion [7][8] - This transaction is expected to have minimal impact on the company's IFRS valuation equity and operating profit while mitigating future risks associated with mortality and policyholder behavior [9]