U.K’s Aviva Deploys GBST’s Composer Platform

Core Insights - Aviva plc has adopted the Composer SaaS platform from GBST to enhance its individual annuities business transformation program [2][4] - The individual annuities market is experiencing a resurgence, becoming increasingly important for retirement planning as customers seek to mitigate risks associated with drawdowns in later life [3] Company Overview - Aviva plc is a British multinational insurance company headquartered in London, serving 25.2 million clients across the UK, Ireland, and Canada [2] - The partnership with GBST has facilitated the rapid deployment of the Composer platform, which supports both existing customers and new product innovations [4] Product Development - The initial phase of the Composer rollout has introduced a guaranteed fixed-term income plan, with plans for further innovative annuity products and migration of existing customers to the new platform [4] - The Composer platform aims to enhance operational efficiency through automation and streamlined processing, improving onboarding and payment processing capabilities [5]