山西300余款特色农品通过邮政年货节寄全国
Zhong Guo Xin Wen Wang·2025-12-11 01:16

Group 1 - The 2026 "Postal New Year Goods Festival" marketing event officially launched on December 10, 2023, by Shanxi Postal [1] - The event features over 300 products across six categories, including specialty items like Jixian apples and Right Yu lamb, catering to various market demands [3] - The theme of the festival is "New Year Flavor Delivered Home," running until March 15, 2026, with both offline exhibitions and an online multi-channel sales approach [3] Group 2 - Shanxi Postal's collaboration with local governments aims to create 25 standardized postal agricultural product bases, facilitating a direct connection model for agricultural products [5] - The agricultural product transaction volume reached 357 million yuan, while industrial product transactions amounted to 250 million yuan in 2025 [5] - The company has developed a three-dimensional sales channel integrating "post office + community," "post office + station," and "online + offline," promoting nearly 300 types of Shanxi specialty agricultural products nationwide [5]