做那束光，微微向暖——建设银行开展“为民办实事”工作

Core Viewpoint - The company emphasizes a customer-centric approach, implementing various initiatives to enhance financial services for the public, particularly focusing on accessibility and satisfaction [1]. Group 1: Principles and Mechanisms - The company adopts a "total and sub-coordination, matrix output" principle to ensure effective consumer rights protection and policy implementation across all levels [2]. - A "service first, highlighting effectiveness" principle is maintained, targeting diverse customer groups with proactive financial education and community engagement [3]. - The company leverages technology to enhance service efficiency, utilizing AI for customer support and big data for risk management [4]. - A "problem-oriented, information transparency" principle is followed, focusing on reducing fees for small and micro enterprises while ensuring clear communication of product terms [5]. Group 2: Initiatives for Small and Micro Enterprises - The company organizes initiatives like "thousands of enterprises and ten thousand households" visits to better understand and meet the needs of small and micro enterprises [6]. - It provides tailored financial service solutions to support the development of private enterprises and entrepreneurs [6]. Group 3: Rural Revitalization and Disaster Recovery - The company actively supports rural revitalization by enhancing credit systems and expanding financial products for agricultural and rural enterprises [7]. - It has established a mechanism for disaster recovery, providing financial support for infrastructure and ecological restoration post-disaster [8]. Group 4: Retail Services and Community Support - The company has optimized personal banking services, including a streamlined process for deceased account holders, enhancing customer experience [9]. - It promotes personal pension services, focusing on the elderly and improving their access to financial education and services [9]. - The company emphasizes account security management, conducting regular safety checks and promoting awareness of fraud prevention [10]. Group 5: Inclusive Services - The company provides specialized services for disabled individuals, ensuring accessibility in financial education and service delivery [11]. - It has developed multilingual financial service manuals to assist foreign nationals in China, facilitating their financial transactions [12].