良品铺子:依托“一品一链”战略,公司已成功打造出澳洲安格斯牛肉脆片、香酥龙虾尾等爆款

Core Viewpoint - The company is actively enhancing its supply chain by establishing strategic partnerships with premium raw material regions globally, ensuring quality and stable supply for its products [1] Group 1: Supply Chain and Product Strategy - The company is focusing on selecting high-quality raw materials globally and deepening strategic cooperation with key production areas, such as signing agreements with regions like Qianjiang and Xiantao [1] - The "One Product, One Chain" strategy has successfully created popular products like Australian Angus beef chips and crispy lobster tails, as well as new traceable products like Zhi Gui orange toast [1] - The company plans to continue innovating products under the "One Product, One Chain" strategy [1] Group 2: Expansion and Product Development - The company is evaluating the potential for global supply chain expansion and has not disclosed specific future expansion plans [1] - The company appreciates suggestions for introducing additional products, such as high-fidelity animal figurines, and will consider this feedback for internal assessment [1]