水银体温计将成历史,京东健康电子体温计品类成交同比增长100%以上
Zhong Jin Zai Xian·2025-12-11 13:16

Core Insights - The National Medical Products Administration announced a complete ban on the production of mercury thermometers and sphygmomanometers starting January 1, 2026, leading to a significant market response [1] - The transition from mercury-based devices has been planned since China joined the Minamata Convention on Mercury in 2017, with a clear roadmap for phasing out these products [1] - The sales of electronic thermometers and blood pressure monitors have surged, with electronic thermometer sales increasing over 100% year-on-year and electronic blood pressure monitors up by 50% [1] Market Trends - The search volume for thermometers on JD Health has significantly increased in the past week, indicating a shift in consumer behavior towards safer and smarter home monitoring solutions [1] - Among the alternatives to mercury thermometers, non-mercury glass thermometers, ear thermometers, and forehead thermometers have emerged as the three main categories [1] - Non-mercury glass thermometers cater to traditional users who prioritize safety and cost-effectiveness, while multifunctional ear thermometers are favored by families with infants for their quick measurement capabilities [1] - Forehead thermometers are preferred for their non-contact and high-efficiency features, appealing to users focused on convenience and public health scenarios [1] Product Innovations - Omron launched a new ear thermometer on JD Health, featuring a no-ear-cap design, 1-second measurement, and high fever alerts, quickly gaining market attention [2] - JD Health offers services such as 211 same-day delivery and a 180-day exchange policy for electronic thermometers, addressing consumer needs during peak flu seasons [2] - The policy-driven upgrade trend in health monitoring devices reflects an increase in public health awareness and indicates a shift towards more professional and intelligent home health monitoring solutions [2] - JD Health aims to leverage data insights, product supply, and service innovation to support the development of a more secure and intelligent family health management ecosystem [2]